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- In theory, theory is great but in practice theory doesn’t work – Is NPS dead?
In theory, theory is great but in practice theory doesn’t work – Is NPS dead?
Has Net Promoter Score gone passed its shelf life? On a scale of 1-10 what would you respond? And would you kindly refer me to a friend?

Seriously though the popular NPS (well with certain executive teams) seems to have run its course.
This last year has seen a clutch of leading companies coming to the same conclusion, simply put we have to get more scientific about the Customer Experience.
Share and review the latest observations: